It's all about me

A summary of who I am, where I have been and what makes me... me.

In brief.

Forever intrigued by graphic design, I have always appreciated its value. Design is everywhere. It impacts everything - even my career choices.

Fast forward 18 years and I have an extensive portfolio of design accomplishments in publishing, web development and branding. I have taught myself coding, a new language and even launched myself as an artist.

The driving force behind my move into UX design is my curiosity. A need to know why and how things work (or don’t!), and the decisions that are made as a result. A proven problem solver with an eye for design working.


The very best thing you can do for the whole world is to make the most of yourself.

Wallace Wattles

New design challenge

Following 18 years of Art direction, web development and brand identity I wanted a new challenge in the shape of User Experience Design.

I studied at the famous General Assembly in London which put me through an intensive program. There I perfected many skills I'd used throughout my career but also gained a huge knowledge of others.

I have always had a deep interest in behavioural economics through the books I read. The step fully towards UX was a natural one, building on a solid foundation of design knowledge.

The three-month course at the GA cemented my desire for challenging the way things are, the way they work and the value something brings. The ability to always ask why. And then continue to ask it until the full and often hidden true problem is found.

Learn more about what I do

I got skills, they're multiplying.

(I'm so sorry about that. I have no idea what came over me.)

I have a wide range of skills which include:

  • Strong knowledge of UX proccess from research through to UI.
  • Design software including Sketch, Invision Studio, Adobe XD, Adobe CC, Frontend development.
  • Communication, Drive, Organisation, Leadership, Teamwork, Problem-solving.

Other things about me...

& Illustrator

I create and sell limited edition screen prints. Music, typography and architecture and local values are my motivations.

Gym &

I enjoy working out and find it's a great way to release energy and focus the mind. Time permitting I also enjoy Bikram yoga.

Father of two
(sort of)

One 3.5-year-old human and one French Bulldog. I love the challenges it brings. It's not easy but it's never dull.

Real & Craft
Ale lover

We are blessed with well crafted, beautifully branded and widely available beer right now. I love a glass of red and a G&T too though


Well earned time away from the screen. I will take on nearly anything within reason. I'm pretty good at it too.

Play the guitar

I am the proud owner of a Fender Jazzmaster although I can't do the beautiful instrument justice.

Learning French

A work in progress shall we say. Fluent forever book techniques help. I just need the time to implement it.

Love a good book (physical copy preferred)

Reading Now

Sprint: How To Solve Big Problems and Test New Ideas in Just Five Days

Up next

Predictably Irrational: The Hidden Forces that Shape Our Decisions by Dan Ariely

Recently read

Thinking, Fast and Slow by Daniel Kahneman

Recently read

Nudge Improving Decisions About Health, Wealth and Happiness Kindle Edition by Richard H Thaler

Recently read

Actionable Gamification: Beyond Points, Badges, and Leaderboards by Yu-kai Chou

What are you reading right now? I'd love to hear from you with any recommendations.

What I do.

The williness to listen, to tackle the challenge with an open mind and embracing the unknown is key to finding a solution or designing a product that not only works for the business but also ensures a happy user.

Through a structured design process I explore the boundaries and create inavotaive designs that work.

Learn more about what I do

Idea? Opportunity? Chat?

If you have a project or position you wish to discuss then please drop me a line. I'm currently available for freelance, contract and permanent roles.

Email: Call: 07515 886 897